PRIVACY POLICY & COOKIE POLICY

Last Updated: July 6, 2026

At Doresu ("Doresu", "we", "our", or "us"), we value your trust and are committed to protecting your privacy. This Privacy Policy explains how we collect, use, share, and safeguard your personal information when you visit our website, purchase our products, communicate with us, or otherwise interact with our services.

Doresu is a brand owned and operated by Vraga Ventures Pvt Ltd  References to "Doresu", "we", "our", and "us" throughout this Policy refer to Vraga Ventures Pvt Ltd 

By accessing or using our website, you acknowledge that you have read and understood this Privacy Policy and agree to the practices described herein.

1. WHO WE ARE

Doresu is a fashion and lifestyle brand offering apparel, accessories, and related products through its online store and associated services.

For the purposes of this Policy, "Personal Information" means any information that identifies, relates to, describes, or can reasonably be associated with an individual.

2. SHOPIFY PLATFORM

Our store is hosted on Shopify Inc., which provides us with the e-commerce platform that enables us to sell our products and services to you.

Your data may be stored through Shopify's data storage, databases, and general Shopify applications. Shopify stores your data on secure servers protected by industry-standard security measures.

You can learn more about Shopify's privacy practices through Shopify's Privacy Policy.

3. INFORMATION WE COLLECT

A. Information You Provide Directly

We may collect the following information:

• Full name

• Email address

• Mobile number

• Billing address

• Shipping address

• Account login information

• Purchase history

• Customer service communications

• Product reviews and feedback

• Date of birth (where voluntarily provided)

• Marketing preferences

• Information submitted through forms, surveys, contests, or promotions

B. Information Collected Automatically

When you use our website, we may automatically collect:

• IP address

• Browser type and version

• Device information

• Operating system

• Website usage information

• Pages visited

• Time spent on pages

• Search activity

• Clickstream data

• Referral sources

• Approximate location based on IP address

C. Information Received From Third Parties

We may receive information from:

• Payment service providers

• Shipping and logistics partners

• Analytics providers

• Advertising platforms

• Social media platforms

• Customer service providers

• Fraud prevention and security service providers

• Marketing and CRM platforms

4. HOW WE USE YOUR INFORMATION

We may use your information to:

• Process and fulfil orders

• Create and manage your account

• Process payments and refunds

• Deliver products and services

• Communicate regarding orders and deliveries

• Respond to customer service enquiries

• Personalise your shopping experience

• Improve our website and services

• Conduct analytics and research

• Prevent fraud and maintain website security

• Send marketing communications and promotional offers

• Comply with legal and regulatory obligations

• Enforce our terms and protect our legal rights

5. ABANDONED CARTS

If you add products to your shopping cart but do not complete your purchase, we may contact you via email, SMS, WhatsApp, or other communication channels to remind you about your cart and assist you in completing your purchase.

6. MARKETING COMMUNICATIONS

With your consent where required, we may send:

• Promotional emails

• SMS communications

• WhatsApp messages

• Product launches

• Newsletters

• Special offers and discounts

• Invitations to events and campaigns

You may opt out of marketing communications at any time by:

• Clicking the unsubscribe link in our emails;

• Following the instructions in the communication;

• Contacting us directly.

Opting out of marketing communications does not affect transactional communications relating to your orders.

7. WHATSAPP COMMUNICATIONS

By providing your mobile number, you consent to receiving transactional and promotional communications from Doresu via SMS and WhatsApp, subject to your right to opt out at any time.

8. PAYMENT INFORMATION

Payments made through our website are processed by secure third-party payment service providers.

Doresu does not store complete credit card, debit card, banking, or payment instrument information on its own servers.

All payment processing is subject to the privacy and security practices of the respective payment service providers.

9. HOW WE SHARE YOUR INFORMATION

We do not sell your personal information.

We may share your information with:

• Shopify and Shopify applications

• Payment processors

• Shipping and logistics providers

• Customer support service providers

• Analytics providers

• Marketing and advertising partners

• Technology and software vendors

• Professional advisers and auditors

• Government and regulatory authorities where required by law

• Successors in connection with a merger, acquisition, or restructuring of our business

10. USER GENERATED CONTENT

If you submit reviews, testimonials, photographs, videos, or other content to Doresu, or tag Doresu on social media, you grant Doresu a non-exclusive, royalty-free, worldwide licence to use, reproduce, publish, display, and distribute such content for marketing, promotional, and business purposes.

11. COOKIE POLICY

What Are Cookies?

Cookies are small text files stored on your device when you visit our website. They help us improve functionality, analyse website performance, and personalise your experience.

Types of Cookies We Use

Essential Cookies

These cookies are necessary for:

• Website functionality

• Shopping cart management

• Checkout processes

• User authentication

• Fraud prevention

• Security

Analytics Cookies

These cookies help us understand:

• Website traffic

• Visitor behaviour

• Popular products

• User journeys

• Website performance

These may include services such as:

• Shopify Analytics

• Google Analytics

Marketing Cookies

These cookies may be used for:

• Personalised advertising

• Retargeting campaigns

• Measuring advertising effectiveness

• Social media advertising

These may include:

• Meta Pixel

• Google Ads

• Other advertising technologies used by Doresu

Functional Cookies

These cookies allow us to:

• Remember your preferences

• Save account settings

• Improve user experience

• Maintain language and region settings

12. MANAGING COOKIES

Most browsers allow you to:

• View cookies

• Delete cookies

• Block cookies

• Configure cookie preferences

Please note that disabling certain cookies may affect website functionality and your shopping experience.

By continuing to use our website, you consent to our use of cookies as described in this Policy unless disabled through your browser settings.

13. DATA RETENTION

We retain your information only for as long as necessary to:

• Provide our services;

• Fulfil legal obligations;

• Resolve disputes;

• Enforce our agreements;

• Protect our business interests.

When information is no longer required, we will securely delete or anonymise it.

14. DATA SECURITY

We implement reasonable administrative, technical, and organisational measures to safeguard your information against:

• Unauthorised access;

• Loss;

• Misuse;

• Disclosure;

• Alteration; and

• Destruction.

However, no internet transmission or electronic storage system is completely secure, and we cannot guarantee absolute security.

15. INTERNATIONAL TRANSFERS

Your information may be transferred to and processed in countries outside your jurisdiction, including countries where our service providers maintain operations.

By using our services, you consent to such transfers in accordance with applicable law.

16. YOUR RIGHTS

Subject to applicable laws, you may have the right to:

• Access your personal information;

• Request correction of inaccurate information;

• Request deletion of information where legally permissible;

• Withdraw consent;

• Object to certain processing activities;

• Request information regarding how your data is processed.

To exercise these rights, please contact us using the details below.

17. CHILDREN'S PRIVACY

Our website and services are not directed towards individuals under the age of 18 years.

We do not knowingly collect personal information from children.

18. THIRD-PARTY WEBSITES

Our website may contain links to third-party websites or services. We are not responsible for the privacy practices or content of those websites.

We encourage you to review their privacy policies before providing any personal information.

19. CONSUMER RIGHTS

Nothing in this Privacy Policy limits any rights available to consumers under applicable laws, including the laws of India.

20. CHANGES TO THIS POLICY

We reserve the right to modify this Privacy Policy at any time.

Any updates will be posted on this page along with the revised "Last Updated" date. Continued use of our website following such changes constitutes acceptance of the updated Policy.

21. GRIEVANCE OFFICER & CONTACT INFORMATION

For questions, concerns, requests, or complaints regarding this Privacy Policy or our handling of personal information, please contact:

Doresu
Email : vrinda@doresu.in

Grievance Officer
Email : vrinda@doresu.in

We will endeavour to address grievances within a reasonable period in accordance with applicable laws.

By accessing or using our website, you acknowledge that you have read, understood, and agreed to this Privacy Policy and Cookie Policy.